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Russell Brunson explores the concept of drifters versus driven individuals, delving into Napoleon Hill's teachings about how fear, subconscious patterns, and hypnotic rhythms can control 98% of people, preventing them from reaching their full potential.
Dr. Benjamin Hardy explores how scaling a business requires setting impossible goals, raising your floor, finding super who's, and letting go of paths that no longer serve your future growth.
Russell Brunson reveals the hidden psychological techniques of persuasion used by Freud, Bernays, and Kennedy, showing how entrepreneurs can ethically harness these powerful mind-control strategies to move crowds and generate sales through one-to-many presentations.
Russell Brunson shares insights on personal and professional growth, emphasizing the importance of letting go of past success, humbling oneself, and continuously learning new skills to reach the next level in business and life.
Dan Henry reveals his proven sales psychology techniques for converting cold prospects, including building rapport, uncovering buyer motivations, handling objections, and creating compelling storytelling frameworks that help potential clients believe in themselves and their ability to achieve their goals.
Rich Schefren reveals how he used AI to deeply understand himself, break through personal limitations, and dramatically improve every aspect of his life by creating a personalized AI system that knows him better than he knows himself.
Doug Boughton reveals how to build a profitable affiliate marketing ecosystem that enhances your core business by leveraging other people's offers, integrating marketing strategies, and turning customers into promoters through the new OfferLab platform.
Alicia Lyttle, a seasoned entrepreneur and AI expert, shares insights on how mastering AI skills can revolutionize income and opportunities in 2025, offering practical advice for beginners and experienced professionals alike.
Victor Damasio shares his journey of building a multi-million dollar business in Brazil and now expanding to the US and Spanish markets, focusing on serving clients deeply, maintaining long-term relationships, and growing through personal connection and consistent value delivery.
In this episode, Oren Klaff shares his expertise on negotiation, status control, and deal-making, revealing powerful strategies for entrepreneurs to navigate high-stakes conversations and level the playing field with more powerful counterparts.
John Parkes reveals his DWELL method for building effective Meta ad audiences, sharing strategies for targeting, campaign structure, and creating native, authentic video ads that convert at scale.
In this episode, Hala Taha breaks down how creators can confidently sell their online courses by mastering sales funnels, buyer psychology, and transformative webinar strategies to turn audience interest into paying customers.
Russell Brunson shares five pivotal moments in his entrepreneurial journey where creating a strategic, irresistible offer transformed his business and personal circumstances, from buying a couch for his wife to raising $14 million for a library project.
Discover how to generate thousands of leads in any niche by offering strategic, valuable lead magnets that solve a specific problem and create desire for your core product.
Ex-CIA officer Andrew Bustamante shares how he leveraged a personality-based spy quiz and podcast interviews to build a multi-million dollar information business focused on teaching people spy skills across health, wealth, and relationships without spending a dollar on advertising.
Peter Cuneo shares insights on Marvel's turnaround from bankruptcy, the importance of character development in storytelling, and leadership principles focused on effective communication, embracing change, and taking ownership of challenges.
Adam Ivy reveals how he transformed his YouTube strategy from chasing viral views to creating valuable, intentional content that built a multi-million dollar business by focusing on serving his audience and providing meaningful value.
Russell Brunson explores how to build legacy assets through the written word, sharing his journey of collecting rare manuscripts and transforming presentations, courses, and intellectual property into timeless printed books designed to outlive their creators and generate revenue indefinitely.
Russell reconnects with his old elementary school friend Ryan Lee, who transformed his landscape lighting business into a successful coaching program by following marketing strategies, building an online audience through consistent Facebook Lives, and helping other home service business owners grow their profits.
Russell Brunson discusses funnel hacking, webinar strategies, and providing expert advice to entrepreneurs across various business stages, emphasizing the importance of continuously improving marketing techniques and creating high-value offerings.
Russell Brunson hosts a Q&A session with entrepreneurs in the One Funnel Away Challenge, providing personalized advice on webinars, funnel design, product positioning, and sales strategies across multiple business models.
Russell Brunson explains four ways to make money on OfferLab: being an affiliate marketer, listing your own offers for others to sell, combining both affiliate marketing and offer creation, and becoming a broker by connecting offer creators and affiliates.
Russell Brunson discusses Emile Coué's groundbreaking work on autosuggestion, exploring how individuals can reprogram their subconscious mind by consciously choosing and repeating positive suggestions. He explains how Coué's method involves replacing negative thought patterns with intentional, empowering statements like "day by day in every way, I'm getting better and better," demonstrating how these techniques can be applied to personal development and persuasive communication.
Russell Brunson discusses the creation of OfferLab, a new platform designed to bring online entrepreneurs together through collaboration instead of competition, with the goal of helping businesses increase profits and build meaningful partnerships. The platform aims to solve the growing problem of rising ad costs, isolated business models, and the breakdown of the once-united Funnel Hacker community by providing a centralized marketplace where entrepreneurs can share and promote each other's offers.
Russell Brunson introduces OfferLab, a new collaborative platform that aims to revolutionize online selling by enabling entrepreneurs to create and sell offers together, breaking away from the traditional solo approach to digital marketing. The episode explores how OfferLab allows users to easily build funnels using multiple products, share revenues instantly, and create more engaging and interconnected sales experiences.
Here's a 2-sentence description for the episode: Bridget James Ling shares her inspiring journey of transitioning from a traditional coaching business to building a powerful movement called Freedom Queen, which helped her scale from small beginnings to hosting a major conference for women entrepreneurs. Through her story, she demonstrates how creating a strong brand identity and focusing on movement marketing can transform a business and help entrepreneurs move beyond trading time for money.
Here's a two-sentence description for the episode: In this episode of The Russell Brunson Show, Keaton "The Muscle" Hoskins shares his entrepreneurial journey from Diesel Brothers to launching Limitless Society, discussing how he transformed his fear into success and now aims to help people become better versions of themselves. Keaton reveals insights into his business strategies, personal development, and recent health transformation through peptides, while emphasizing the importance of finding the right "who" to help scale businesses.
Here's a 2-sentence description for the episode: In this Q&A podcast episode, Russell Brunson provides marketing advice to several entrepreneurs, offering insights on strategies like price marinade, creating case studies, and understanding market ecosystems. Through discussions with guests, Russell shares his approach to funnel creation, affiliate marketing, and the importance of being present in the moment while working.
In this episode of The Russell Brunson Show, I’m taking you back to the old-school “marketing in the car” days - recording behind the wheel on my way to a Prime Mover event here in Boise. Before I get into business, I share a recent family adventure - an Alaskan cruise to celebrate my parents’ 50th anniversary - and a surprising rabbit hole I fell into after watching Titanic on the ship. That led to a fascinating question: if you could watch any moment from history as if it were on tape, what would you choose? From there, I shift gears into the core message I’m bringing to the Prime Mover group: the real meaning of the hero’s journey, and why the skills, habits, and patterns that get you to one level in life or business often become the very things holding you back from the next. Whether you’re going from zero to a million, a million to ten, or ten to a hundred, each leap requires you to “burn down” the old way and rebuild yourself from the ground up. Key Highlights: How an Alaskan cruise, Titanic, and a thought experiment led to a powerful question about perspective The “heavenly blockbuster” concept: replaying moments from history - or your own life Why the hero’s journey always starts with being unqualified for the challenge ahead How your subconscious ceiling becomes your subconscious floor - and why that’s both good and bad Wrestling stories that reveal the painful but necessary process of leveling up The dangerous comfort of your “ordinary world” and how to step beyond it Bottom line: Growth is a game of constant reinvention. To win, you have to be willing to let go of what made you great at the last level so you can step into the unknown and become who you need to be for the next one. This episode is both a personal reflection and a roadmap for anyone ready to answer their next call to adventure. https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job’s visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of The Russell Brunson Show, I host a live Q&A with the One Funnel Away and Prime Mover communities, and we dive deep into some of the biggest marketing challenges entrepreneurs face. People brought me real, in-the-trenches questions about how to get more traffic to their webinars, what to do when a replay isn’t converting, and how to start scaling high-ticket offers without blowing up their ad spend. I walk through how I approach new offers inside ClickFunnels, why starting small is often the smartest play, and how to quickly create proof and momentum before trying to scale. I also share how to think about sales processes for different price points and when it makes sense to shift from an automated webinar to a sales call for maximum conversions. Key Highlights: Why most webinar replays fail and the simple process change that makes people actually watch and buy How to launch a new offer without paid ads using the Dream 100 and podcast outreach strategy When to sell directly on a webinar versus when to push leads to a sales call for higher price points The fastest way to build proof and testimonials for a brand-new program or course Why positioning yourself as a niche expert beats being a generalist if you want easier sales and higher conversions The conversations in this Q&A are packed with practical takeaways you can apply immediately. Whether you’re in the early stages of building a funnel or trying to scale to the next level, the answers here show how to create traction without relying on luck or huge budgets. If you focus on proof first, build momentum one step at a time, and use your Dream 100 to get in front of the right people, you’ll set yourself up for the kind of growth that lasts. https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job’s visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of The Russell Brunson Show, I share one of the coolest pieces in my collection, an original 1925 signed set of The Book of Life by Robert Collier, and the magalogue (Magazine + Catalogue) ad that sold it. Robert Collier wasn’t just an incredible author in the personal development world; he was also one of the best direct response advertisers of all time, selling more than $200 million worth of books through the mail in the 1920’s! That’s INSANE! I break down the ad that sold this book set and why the same framework still works today. From the way he used visualization and storytelling (think Aladdin’s lamp and your own personal genie) to the powerful risk reversal and trial offer, this magalogue is a masterclass in how to sell with words. Key Highlights: How Collier’s ad opened with a powerful hook and visualization to grab attention immediately The way he layered storytelling, case studies, and benefits before ever introducing the product How he transitioned into the offer and made the book set feel like a “genie in a lamp” that could fulfill the reader’s deepest desires The risk reversal structure that made the offer irresistible (free trial, easy return, and low payments) Why the same hook–story–offer framework Collier used in print still applies to funnels, webinars, and sales letters today When you study ads like this, you see how much thought great marketers used to put into their offers. Collier couldn’t just throw up a page and run Facebook ads… He had to make the message and the offer so good people would literally mail back a postcard with their own money. Get Russell's book notes here: http://russellbrunson.com/notes https://sellingonline.com/podcast https://clickfunnels.com/podcast Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job’s visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices