This Daily Habit Will Let You ACHIEVE ANYTHING You Want! (Law Of Attraction) | Bob Proctor
Timestamps are as accurate as they can be but may be slightly off. We encourage you to listen to the full context.
Podcast Summary
In this transformative episode of the School of Greatness, legendary personal development pioneer Bob Proctor shares the profound journey from his days as a struggling cleaner earning $4,000 a year and owing $6,000, to building a million-dollar cleaning empire and becoming one of the most respected voices in human potential. (12:00) At 85 years old, Proctor reveals the mental faculties that separate humans from all other creatures and explains how mastering these abilities can unlock unlimited potential. (21:00) The conversation explores his near-miss with The Secret, the power of paradigm shifts, and the specific strategies he used to completely transform his life after reading Think and Grow Rich at age 26.
- Core Focus: Mastering the six higher faculties (perception, will, reason, imagination, memory, and intuition) to break through limiting paradigms and achieve extraordinary results in any area of life.
Speakers
Bob Proctor
Bob Proctor is a legendary personal development teacher who has been transforming lives since 1961. He rose from a high school dropout earning $4,000 annually to building a global empire and becoming one of the featured experts in the hit film The Secret. For over 60 years, he has studied and taught the principles of success, working with companies like Prudential of America where he helped increase sales by over $1 billion. At 85, he continues to conduct seminars worldwide and operates in over 100 countries through his organization.
Lewis Howes
Lewis Howes is the host of the School of Greatness podcast and a New York Times bestselling author. A former professional football player turned entrepreneur, he has built a media empire focused on helping people achieve greatness in all areas of life. His show consistently ranks among the top business and self-improvement podcasts globally.
Key Takeaways
Master the Six Higher Mental Faculties
Proctor emphasizes that humans possess six higher mental faculties that separate us from all other creatures: perception, will, reason, imagination, memory, and intuition. (21:00) Unlike animals that operate solely through their senses, humans can create their own environment using these faculties. However, most people never learn to develop them because school, parents, and employers don't teach these abilities. The faculty of intuition, in particular, requires taking your mind completely off yourself and focusing entirely on others to read their energy and vibration.
Paradigm Shifts Are Essential for Growth
Your paradigm is the collection of habitual behaviors programmed into your subconscious mind that controls your actions, regardless of your intelligence or education. (53:00) Proctor discovered that brilliant people often struggle financially not because they lack knowledge, but because their paradigm controls their behavior. He shared the example of transforming insurance agents by simply changing when and how they approached prospects, resulting in agents selling more $100,000 policies in a week than they previously sold in a year. Paradigms can only be changed through emotional impact or constant repetition.
Break Through Terror Barriers to Achieve Goals
Every significant goal or change triggers what Proctor calls a "terror barrier" - the fear that arises when you become emotionally involved with a new idea. (83:00) When you're intellectually engaged with a goal, nothing happens. But once you become emotionally involved, fear sets in because the new idea (Y) conflicts with your old conditioning (X). Most people retreat to safety when they hit this barrier. However, breakthrough occurs when you push through the fear. The fear doesn't immediately disappear because the paradigm hasn't fully shifted yet, but eventually the new behavior becomes your new comfort zone.
Focus on Service, Not Self-Promotion
The secret to confidence in any situation - whether public speaking, sales, or social interactions - is to completely shift your attention from yourself to serving others. (36:00) Proctor learned this from mentor Bill Gove, who taught him to be relaxed in front of audiences by thinking about how to help them rather than worrying about his own performance. When speaking or interacting with others, focus on the most positive people in the room rather than trying to convert negative individuals. This principle extends to all relationships - the most interesting person is the most interested person.
Develop Multiple Income Streams Through Systematic Expansion
Wealthy people historically have always had multiple sources of income, never relying on just one stream. (67:30) Proctor's transformation from cleaning one office for $15 twice a month to building a global cleaning empire demonstrates the power of systematic scaling. Rather than working harder (which led him to pass out from exhaustion), he learned to work through others by teaching his cleaning staff the same success principles he was studying. The key insight: if you can't do all of them yourself, don't do any of them - instead, build systems and teach others to execute while you focus on expansion and leadership.
Statistics & Facts
- Bob Proctor went from earning $4,000 a year and owing $6,000 in debt to earning $14,500 per month (equivalent to $175,000 annually) within one year of reading Think and Grow Rich. (14:00)
- Proctor's company helped Prudential of America increase their sales by over $1 billion by teaching agents to change their paradigms and approach prospects differently. (50:00)
- His organization now operates in over 100 countries worldwide, with their last paradigm shift seminar streaming to 115 different countries. (93:00)
