Search for a command to run...

Timestamps are as accurate as they can be but may be slightly off. We encourage you to listen to the full context.
This powerful episode features Wallace Peeples (known as Wallo), a media powerhouse who spent 25 years in prison and transformed his life into something extraordinary. (01:00) Wallo shares raw truths about mental incarceration, the power of choosing yourself over others' opinions, and how he built a multi-million dollar empire after being released with just $1,000 and a used iPhone. (05:30) The conversation dives deep into overcoming self-doubt, breaking free from the need for approval, and the critical importance of saying "yes to you and no to them." (40:00)
Host of The Mel Robbins Podcast, #1 bestselling author of "The Let Them Theory," and internationally recognized motivational speaker. Mel is known for her research-backed approach to personal development and her ability to translate complex psychological concepts into actionable advice for millions of listeners worldwide.
Co-host of the massively popular podcast "Million Dollars With a Game" and viral motivational speaker with 7 million followers. After serving over 20 years in prison, Wallo built a media empire and became chief marketing officer of Reform Alliance, the criminal justice reform nonprofit founded by Jay-Z. He's a bestselling author of two books including "Yes To You, New To Them" and has raised over $5 million for small businesses.
The biggest revelation Wallo shares is that nobody makes problems for us - we make problems for ourselves. (05:28) He emphasizes that what others think about you is literally none of your business because those thoughts belong to them, not you. When you spend energy worrying about others' opinions, you're essentially "minding their business" instead of focusing on your own growth. This insight is transformative because it shifts the locus of control back to you - the only person who can actually change your circumstances.
Wallo's breakthrough mindset shift was reframing his prison experience as university education. (21:48) He discovered that education wasn't the institution's job - it was his responsibility. He became addicted to commercials and marketing, studied advertising through TV, and found mentors like Anthony Bourdain who taught him the world was bigger than his neighborhood. This teaches us that any environment can become a classroom if you approach it with the right mindset and take ownership of your learning.
Through social media, Wallo observed that people outside prison were often more trapped than those inside. (28:32) He noticed everyone copying the same hairstyles, clothes, and behaviors - living in a "cell around their brain" created by fear of judgment and need for approval. Mental incarceration happens when you're afraid to do what you want because you're worried about others' opinions, when you follow the crowd without independent thought, or when you stay in situations that don't serve you because change feels too risky.
The most important tool in your life will always tell you the truth - the mirror. (33:15) But most people use it wrong, focusing on vanity and worrying about others' perceptions instead of having honest conversations with themselves. Wallo explains that when you look in the mirror in the morning, you're often asking "Will they like this?" instead of "Do I like this?" The mirror should be used for self-empowerment and honest self-reflection, not to keep punching yourself back based on imagined judgments from others.
Wallo's strategy involved living like a millionaire before becoming one. (53:00) He would go to luxury hotels, test drive expensive cars, tour high-end condos, and fully immerse himself in the lifestyle he wanted to create. This wasn't just wishful thinking - it was strategic preparation that trained his mind to believe he belonged in those spaces. By involving all five senses in these experiences, he was programming his brain to accept success as inevitable rather than impossible.