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How I Invest with David Weisburd
How I Invest with David Weisburd•September 8, 2025

E210: How Startups Can Avoid Being Disrupted by OpenAI w/Eric Olson

In this episode of How I Invest, David Weisburd interviews Eric Olson, CEO of Consensus, an AI search engine for scientific research, discussing how startups can differentiate themselves in the rapidly evolving AI landscape by maintaining a laser-focus on solving specific user problems. Eric argues that vertical products can coexist with horizontal AI models by delivering exceptional, tailored experiences that big tech companies cannot easily replicate due to their limited focus and risk tolerance.
Creator Economy
AI & Machine Learning
Indie Hackers & SaaS Builders
Dan Gross
Eric Olson
Nat Friedman
Christian (Co-founder)
OpenAI

Summary Sections

  • Podcast Summary
  • Speakers
  • Key Takeaways
  • Compelling StoriesPremium
  • Strategies & FrameworksPremium
  • Thought-Provoking QuotesPremium
  • Statistics & Facts
  • Additional ContextPremium
  • Key Takeaways TablePlus
  • Critical AnalysisPlus
  • Similar StrategiesPlus
  • Books & Articles MentionedPlus
  • Products, Tools & Software MentionedPlus
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Podcast Summary

In this episode, Eric Olson, CEO of Consensus, explores how AI startups can compete against tech giants by staying laser-focused on vertical problems. He shares insights from raising a Series A from Union Square Ventures while building an AI search engine for scientific research that serves 5 million users worldwide. Olson discusses the competitive dynamics between horizontal AI models and specialized vertical products (10:06), explaining why focused startups can still thrive despite massive AI talent wars where contracts reach astronomical figures (02:06). The conversation covers everything from product development strategies driven by 70-30 customer feedback (18:39), to why traditional moats don't apply to AI startups, to tactical advice for navigating the hyperscale AI market where models evolve faster than product cycles.

Speakers

Eric Olson

Co-founder and CEO of Consensus, an AI search engine for scientific research that serves 5 million users worldwide. Recently closed a Series A led by Union Square Ventures with participation from notable AI investors Nat Friedman and Dan Gross. Previously scaled the company from startup to 20 employees while achieving 20% month-over-month growth targeting Series B metrics.

David (Host)

Experienced podcast host conducting in-depth interviews with startup founders and industry leaders. Demonstrates expertise in venture capital dynamics, AI market analysis, and strategic business development through thoughtful questioning about competitive moats, market positioning, and scaling challenges.

Key Takeaways

Focus Creates Unshakeable Competitive Advantage

Your moat isn't technology—it's obsessive focus on a specific problem set. Even billion-dollar companies can only truly excel at a finite number of things. (10:14) When you concentrate all resources on solving one narrow problem exceptionally well, you outmaneuver competitors who treat your market as their "fifth priority."

Speed Beats Perfect in Hyperscale Markets

In AI's breakneck pace, urgency trumps optimization. Ship with GPT-4 knowing GPT-5 will be cheaper and faster next quarter. (17:49) Build with the assumption that models will continuously improve—eat short-term costs to capture mindshare before competitors can react.

Listen for Problems, Not Solutions

Customers excel at identifying pain points but lack technical insight for solutions. Maintain a 70-30 split: let user requests drive direction, but distill their asks into core problems you solve differently. (18:59) The question isn't "what should we build?" but "what frustrates you most?"

Vertical Applications Survive Horizontal Giants

OpenAI's meeting transcription tool failed to disrupt Granola because specialized products deliver 10% better experiences through maniacal attention to workflow details. (09:49) Like choosing a cleaning service over a random hire—users pay premiums for companies that exist solely to solve their specific problem.

Risk Tolerance Is Your David vs. Goliath Advantage

Big tech companies lose $100 billion in market cap from single AI demo mistakes, constraining their innovation appetite. (15:23) As a startup, you can iterate boldly, launch experimental features, and pivot quickly—advantages that scale inversely with company size and public scrutiny.

Compelling Stories

Available with a Premium subscription

Strategies & Frameworks

Available with a Premium subscription

Thought-Provoking Quotes

Available with a Premium subscription

Statistics & Facts

No specific statistics were provided in this episode.

Additional Context

Available with a Premium subscription

Key Takeaways Table

Available with a Plus subscription

Critical Analysis

Available with a Plus subscription

Similar Strategies

Available with a Plus subscription

Books & Articles Mentioned

Available with a Plus subscription

Products, Tools & Software Mentioned

Available with a Plus subscription

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